[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” use_background_color_gradient=”on” background_color_gradient_direction=”120deg” background_color_gradient_stops=”#2b87da 0%|#000000 100%” background_color_gradient_end=”#000000″ box_shadow_style=”preset3″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.6″ _module_preset=”default” header_font_size=”35px” background_layout=”dark” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_5,2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”3_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.6″ _module_preset=”default” background_layout=”dark” global_colors_info=”{}”]<\/p>\n
Years ago, when AI became more commercially viable, some great ideas changed how we interact with technology, especially in marketing.<\/p>\n
One of these ideas was to use AI to assist us with content creation. The idea is that if we can train an algorithm to understand our data, it will create better content than a human writer could.<\/p>\n
It\u2019s an exciting thought, isn\u2019t it?<\/p>\n
The idea of a machine being able to generate well-written content sounds pretty awesome.
The good news is that it is more than just an idea.<\/p>\n
In fact, AI content generation is currently one of the most popular fields in the digital marketing world and has been evolving for quite some time now.<\/p>\n
[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/11\/ai-content-writing-featured.jpg” alt=”AI content writing featured image showing a robotic hand typing on a laptop” title_text=”ai-content-writing-featured” _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_button button_url=”https:\/\/onlinemarketingwisdom.com\/go\/outranking” url_new_window=”on” button_text=”See the #1 AI Writer” button_alignment=”center” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#7CDA24″ button_border_color=”#7CDA24″ button_font=”|||on|||||” button_use_icon=”off” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.17.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
Since its inception, AI writing and content marketing have been growing in popularity and demand. But it isn\u2019t just hype anymore. It\u2019s actually one of the most valuable technologies that everybody has access to nowadays.<\/p>\n
AI content is being used by different companies today, from small and medium businesses to corporations.<\/p>\n
The reason why?<\/p>\n
Because it saves time, money, and resources. If you want to learn more about AI used in creating content, then this article is for you.<\/p>\n
And yes, this entire blog was written using an AI writing tool<\/a>, with very minimal editing on my part.<\/p>\n I\u2019ll reveal which tool at the end. But, if you\u2019re in a hurry…<\/p>\n [\/et_pb_text][et_pb_button button_text=”See It Here” button_alignment=”center” _builder_version=”4.16″ _module_preset=”default” custom_button=”on” button_text_color=”#FFFFFF” button_bg_color=”#7CDA24″ button_border_color=”#7CDA24″ button_font=”|||on|||||” button_use_icon=”off” button_text_shadow_style=”preset1″ box_shadow_style=”preset3″ global_colors_info=”{}”][\/et_pb_button][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ custom_padding=”20px||||false|false” custom_padding_tablet=”20px||||false|false” custom_padding_phone=”20px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n In this day and age, we see AI Technology being used in many different ways, such as in medicine, education, and even banking.<\/span><\/p>\n So what is AI Content Generator?<\/span><\/p>\n Simply put, AI Content Generator is a tool that generates content created using AI and machine learning.<\/span><\/p>\n And while there are several different methods to create content using an AI writer, the most commonly used one is Natural Language Processing (NLP).<\/span><\/p>\n Now that you have a better understanding of what it is let\u2019s look at how it works.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n On the surface, AI applied to content writing is the process of computer learning, reading and understanding human linguistics, and then producing written content as a result.<\/span><\/p>\n But let\u2019s break it down.<\/span><\/p>\n There are 3 major subsets of AI involved in the generation of human-quality content.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_code _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”] <\/span><\/p>\n Machine learning is a form of Artificial Intelligence focused on enabling computers to learn without being explicitly programmed.<\/span><\/p>\n The reason why it\u2019s called AI is that it mimics the way humans learn and reason.<\/span><\/p>\n For instance, when you learn something, you\u2019re taking in all kinds of information. Then you combine that information and learn a new way to do things.<\/span><\/p>\n The same concept applies to AI. When an AI program learns, it\u2019s like human learning. The computer processes all of the available data and then finds correlations, patterns, and connections.<\/span><\/p>\n It is because of these concepts that AI writing software is so efficient.<\/span><\/p>\n Because the AI system has a large amount of language data to go through, it can extract patterns and make predictions based on the learned experience.<\/span><\/p>\n Essentially, the algorithm acquires knowledge from data and then continuously improves itself as it processes more data.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/11\/machine-learning-ai.jpg” alt=”AI machine learning showing a picture of a robot studying a wall full of data” title_text=”machine-learning-ai” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset2″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n NLP is the science that deals with processing human-language data, like text, audio, and speech.<\/span><\/p>\n The goal of NLP is to turn the raw data into meaningful, understandable data.<\/span><\/p>\n In other words, NLP is a tool that allows machines to understand what a person is saying.<\/span><\/p>\n The way that NLP works is quite simple. It takes in some kind of data and then analyzes it. Based on the analysis, it then provides you with results.<\/span><\/p>\n For instance, NLP applies to content writing by taking in the information you provide to it and then analyzing it for meaning. Then it\u2019ll give you a list of content suggestions based on that information.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.17.6″ _module_preset=”default” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n NLG is the technology that allows a computer to generate human-quality text using only raw data and logic. To put it simply, NLG is a type of AI writer that uses NLP, Machine Learning, and Artificial Neural Networks to create content.<\/span><\/p>\n You can think of NLG as content generation software.<\/span><\/p>\n In short, NLG is simply the process of using natural language to generate text content<\/a><\/strong><\/span>. So what does that mean?<\/span><\/p>\n It means the computer takes your data and then spits out some written text related to that data.<\/span><\/p>\n Let\u2019s take a quick look at how AI has evolved over time.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n It\u2019s believed that in the early 1940s or 1950s, the field of NLP began with the use of machine translation for code-breaking during World War II.<\/span><\/p>\n The technology was built to analyze military messages, which were encrypted by using special codes. These codes need to be decrypted by the computers.<\/span><\/p>\n During the war, computers were not advanced enough to read the code or even understand its meaning.<\/span><\/p>\n After that, in the 1960s, NLG was started. However, it wasn\u2019t nearly as advanced as we see today, with the text generated being of low quality.<\/span><\/p>\n Fast forward a few decades to 2015, where a nonprofit research organization, OpenAI<\/a>, was started to progress artificial intelligence.<\/span><\/p>\n In July 2019, they received $1 billion in funding from Microsoft. Soon after, in November 2019, OpenAI released their completed version of the GPT-2 (Generative Pretrained Transformer 2) language model.<\/span><\/p>\n In July 2020, GPT-3 was put into beta testing. GPT-3 is currently used in most commercial AI content generator tools that we see today.<\/span><\/p>\n <\/span><\/p>\n So, what does all of this mean for content marketing? And how does it benefit you and me?<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text ul_type=”square” _builder_version=”4.19.1″ _module_preset=”default” ul_text_color=”#7CDA24″ ul_font_size=”18px” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n It\u2019s a fact that the human brain is limited in its ability to process large amounts of data at once.<\/span><\/p>\n To write an article or report for your company:<\/span><\/p>\n On the other hand, with the help of an AI article generator, you get through a massive pile of data, articles, research, etc., in a short amount of time.<\/span><\/p>\n An AI content generator uses NLP to go through the data and then uses NLG to come up with text content.<\/span><\/p>\n This means that you don\u2019t have to manually analyze the data and write out a report.<\/span><\/p>\n Instead, you\u2019ll have AI do most of the work for you.<\/span><\/p>\n AI content writer allows you to complete the process in less time than it would take you to write it by yourself.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n The same way AI writer saves your time, it also saves your money. This is because you don\u2019t need to employ a writer to write the content for you.<\/span><\/p>\n SEO content that\u2019s written by a human writer is not only time-consuming but more expensive as well.<\/span><\/p>\n In addition to paying a writer to create the content and get it published, you\u2019re paying for their time and writing expertise.<\/span><\/p>\n However, with AI, you\u2019re paying for a piece of software and not a person.<\/span><\/p>\n With AI, you get a writing assistant at a fraction of the price of a regular writer. This allows you to use your budget on other areas in your business. Currently the best AI tool that writes high-quality SEO content is Outranking.io<\/a><\/strong><\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n One of the most significant benefits of AI copywriting tools<\/a><\/strong> is that it increases your productivity and efficiency.<\/span><\/p>\n Because when you have AI generate your content for you, it takes much of the burden off of your shoulders, especially if you have a lot of SEO content to create.<\/span><\/p>\n As a result, you\u2019ll be able to produce more content more quickly, which means you\u2019ll be more productive and more efficient.\u00a0<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n Let\u2019s face it.<\/span><\/p>\n When it comes to writing, most people are not natural-born writers. This is because it takes time and practice to develop good writing skills.<\/span><\/p>\n So if you\u2019re a below-average writer like me, an AI content generator can help you get better quality content written for you in a fast and efficient way.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/11\/ai-writing-assistant.jpg” alt=”an AI robot shaking hands with a business owner” title_text=”ai-writing-assistant” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset2″ global_colors_info=”{}”][\/et_pb_image][et_pb_text ul_type=”square” _builder_version=”4.16″ _module_preset=”default” ul_text_color=”#7CDA24″ ul_font_size=”18px” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ global_colors_info=”{}”]<\/p>\n <\/p>\n <\/span><\/p>\n One of the biggest challenges of content writing with artificial intelligence is that it\u2019s not yet fully automated. There are still some manual steps that are required when creating your SEO content.<\/span><\/p>\n You can\u2019t just click and have your AI tool write you a perfect article. It relies solely on the quality of the information you feed it.<\/span><\/p>\n However, I\u2019m sure a content generator will get smarter over time in the future, and the need for human intervention will be less.<\/span><\/p>\n So while this is a drawback now, we\u2019re confident that in the future, it won\u2019t be as big of an issue as it is now.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n When we say it can\u2019t always work, what we\u2019re really saying is that it can\u2019t always produce good results.<\/span><\/p>\n While some articles that AI produces may be pretty impressive, it\u2019s not uncommon to have AI generate complete garbage content and not grammatically correct. So you must be prepared to read the content and edit it when necessary.<\/span><\/p>\n Although the benefits of an AI content generator outweigh its drawbacks, there are still some issues with this approach. Having said that, the best AI content generation tools<\/a> are well worth it.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text ul_type=”square” _builder_version=”4.16″ _module_preset=”default” ul_text_color=”#7CDA24″ ul_font_size=”18px” header_text_color=”#0C71C3″ header_2_text_color=”#0C71C3″ header_3_text_color=”#E09900″ global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n 2021 has seen a massive increase in AI writing tools introduced in the market. As a result, there\u2019s a variety of pricing plans based on your content marketing requirements. <\/span><\/p>\n Most require a monthly subscription which ranges from around $20 – over $100 per month.<\/span><\/p>\n Given the value AI generators provide, this is not expensive at all.<\/span><\/p>\nWhat is AI content writing?<\/span><\/h2>\n
How does AI in content writing work?<\/span><\/h2>\n
Machine Learning<\/span><\/h3>\n
Natural Language Processing (NLP)<\/span><\/h3>\n
Natural Language Generation (NLG)<\/span><\/h3>\n
A Brief History of AI in Writing<\/span><\/h2>\n
The Benefits of AI Writing Software<\/span><\/h2>\n
Saves Time<\/span><\/h3>\n
\n
Saves Money<\/span><\/h3>\n
Increases Productivity & Efficiency<\/span><\/h3>\n
Quality<\/span><\/h3>\n
Drawbacks of AI Writers<\/span><\/h2>\n
It\u2019s not fully automated<\/span><\/h3>\n
It doesn\u2019t always work<\/span><\/h3>\n
Are AI Writing Tools Expensive?<\/span><\/h2>\n