[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n
<\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n GetResponse and AWeber are two of the most popular email marketing services on the market.<\/span><\/p>\n But, which one should you use?<\/span><\/p>\n In this post, I\u2019ll share my experience using both and compare them to help you decide which one is right for you.<\/span><\/p>\n AWeber<\/a><\/strong><\/span> and GetResponse<\/a><\/strong><\/span> are email marketing software at their core.<\/span><\/p>\n What does this entail?<\/span><\/p>\n So it makes sense to first compare their core email marketing features. Because if they offer subpar email marketing features, their other features aren\u2019t worth considering.<\/span><\/p>\n Let\u2019s begin comparing GetResponse vs AWeber.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/12\/getresponse-vs-aweber.jpg” alt=”featured image for the GetResponse vs AWeber comparison article showing a keyboard with a blue email button” title_text=”getresponse-vs-aweber” align=”center” _builder_version=”4.16″ _module_preset=”default” width=”50%” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n An autoresponder is an email marketing tool that lets you send out automated emails at a set time to your subscribers on your contact list. You can use autoresponders to send out regular newsletters, keep in touch with customers who have purchased from you, and even generate sales leads.<\/span><\/p>\n GetResponse<\/strong><\/p>\n It\u2019s very intuitive and straightforward to create an autoresponder series in GetResponse.<\/span><\/p>\n You can choose when each email should be sent:<\/span><\/p>\n You can also toggle whether or not there are specific days of the week you don\u2019t want any messages to be sent.<\/span><\/p>\n Then you can create your subject line and design your email content.<\/span><\/p>\n Then it\u2019s just a matter of deciding tracking options.<\/span><\/p>\n Track link clicks in your emails.<\/span><\/p>\n Or set up more advanced eCommerce tracking to track subscribers\u2019 actions on your website (product views, purchases, etc.) after clicking an email.<\/span><\/p>\n <\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/12\/getresponse-autoresponder.jpg” alt=”a graphic depicting how GetResponse’s autoresponder feature works” title_text=”getresponse-autoresponder” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n AWeber<\/strong><\/p>\n AWeber\u2019s autoresponder is just as easy and intuitive to use as GetResponse.<\/span><\/p>\n To create the autoresponder, you just double-click or drag the \u201cSend Message\u201d action in the menu on the left. Create the email and subject line. Then click or drag the \u201cWait\u201d action to schedule how long the autoresponder should wait before sending the following message.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/11\/aweber-automation-example.jpg” alt=”An example of a automation campaign in AWeber” title_text=”aweber-automation-example” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n It\u2019s difficult to pick an outright winner in this category because they both work as they should. However, GetResponse edges it slightly with the additional tracking options.<\/span><\/p>\n AWeber vs GetResponse Autoresponder Winner – GetResponse<\/strong><\/p>\n Next, we\u2019ll compare the sign-up forms.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n GetResponse and AWeber\u2019s sign-up form creators are both easy to use. You can create them from scratch or choose from a range of templates to customize to your requirements.<\/span><\/p>\n Both have a variety of form styles such as:<\/span><\/p>\n And you can add custom fields to both.<\/span><\/p>\n AWeber has a mobile app that lets you collect leads in person at networking events and conferences. This is useful for consultants and local businesses.<\/span><\/p>\n No clear winner in this category.<\/strong><\/p>\n <\/strong><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n Both services are pretty much the same for email and newsletter editors.<\/span><\/p>\n They both:<\/span><\/p>\n They also have a wide variety of templates you can use and customize. AWeber has a more comprehensive email template range. But in my opinion, it\u2019s not that important because you\u2019re not going to be changing the style of your newsletter frequently enough for it to matter.<\/span><\/p>\n The big difference here is GetResponse has a built-in spam check.<\/span><\/p>\n The spam check will analyze the content of your email to see if there\u2019s a chance it will be flagged as spam. And as you know, making sure your emails are delivered and not flagged as spam is crucial. For this reason, GetResponse is better<\/strong>.<\/span><\/p>\n Since we\u2019re on the topic of making sure your emails don\u2019t end up in the spam folder, let\u2019s look at deliverability next.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n There\u2019s no way to check the official deliverability stats for every email marketing service. So I can just base it on my own experiences.<\/span><\/p>\n GetResponse and AWeber both claim to have 99% deliverability. I believe that because I haven\u2019t experienced any inboxing issues with either service when sending an email campaign.<\/span><\/p>\n Here\u2019s a screenshot of an affiliate campaign I\u2019ve started recently in GetResponse. As you can see, no deliverability problems at all (I haven\u2019t run any recent campaigns in AWeber to compare).<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n As I\u2019ve mentioned earlier, AWeber and GetResponse are both easy to use. They both have a clear dashboard, and it\u2019s easy to navigate and find what you\u2019re looking for.<\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n In addition to paid plans, GetResponse and AWeber also have a completely free plan, with a few restrictions.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n AWeber<\/strong><\/p>\n The free plan allows you to add up to 500 subscribers and send a total of 3000 emails every month.<\/span><\/p>\n AWeber gives you access to all their features except split testing, automation, and advanced tracking and analytics.<\/span><\/p>\n You\u2019ll also have AWeber\u2019s branding in your emails and landing pages which cannot be removed.<\/span><\/p>\n <\/span><\/p>\n GetResponse<\/strong><\/p>\n GetResponse\u2019s free plan also allows you to add up to 500 contacts. However, unlike AWeber, you can send unlimited emails and newsletters on the free plan. You also get access to sign-up forms, one landing page, and one website builder with hosting included.<\/span><\/p>\n The biggest drawback to the free plan is that there is no autoresponder feature. And GetResponse branding will be in the emails you send.<\/span><\/p>\n Although you can send unlimited emails, not having an autoresponder in the free plan is a pretty big negative, in my opinion. For this reason, the AWeber free plan is better.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n GetResponse offers a 30-day free trial giving you access to all their premium features. AWeber, unfortunately, does not provide a free trial.<\/span><\/p>\n Moving on to the paid plans<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n AWeber<\/strong><\/p>\n AWeber has one paid Pro plan. On the AWeber Pro plan, you have access to all features, and you can send unlimited emails. The Pro plan is based on the number of email contacts you have. The lowest Pro plan starts at $19.99 a month ($16.15 if you pay annually) and steadily increases as you add more subscribers.<\/span><\/p>\n You can see Pro plan pricing below.<\/span><\/p>\n <\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/11\/aweber-pricing.jpg” alt=”AWeber’s 2 monthly pricing plans” title_text=”aweber-pricing” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n GetResponse<\/strong><\/p>\n GetResponse has four paid plans.<\/span><\/p>\n You choose between one of the four plans based on the features you want. After that, the pricing increases as your list grows.<\/span><\/p>\n You can see a breakdown of the pricing and features in each plan below.<\/span><\/p>\n <\/span><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/12\/getresponse-pricing.jpg” alt=”A screenshot of the different GetResponse pricing plans” title_text=”getresponse-pricing” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Now let\u2019s look at the advanced features, starting with marketing automation.<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n GetResponse<\/strong><\/p>\n GetResponse offers automation in the form of a visual workflow builder. The workflow builder is a highly intuitive way to create automation because it\u2019s all visual and drag and drop.<\/span><\/p>\n The automations are based on events and triggers.<\/span><\/p>\n You can create simple and advanced automation workflows based on your subscribers\u2019 behavior like link clicks, cart abandons, etc.<\/span><\/p>\n For example, if a contact didn\u2019t open an email, you can build an automation to wait a few days and then resend the email. If they don\u2019t open the next mail, your automation can remove them from your list and place them in a non-responsive subscriber list.<\/em><\/p>\n <\/p>\n AWeber<\/strong><\/p>\n AWeber\u2019s email automation, on the other hand, is very basic. You can assign tags to each email in the autoresponder. It\u2019s nowhere near as advanced as GetResponse.<\/span><\/p>\n <\/span><\/p>\n AWeber vs GetResponse Marketing Automation Winner – GetResponse<\/strong><\/p>\n <\/strong><\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/onlinemarketingwisdom.com\/wp-content\/uploads\/2021\/12\/getresponse-automation.jpg” alt=”a visual representation of how GetResponse’s marketing automation works” title_text=”getresponse-automation” align=”center” _builder_version=”4.16″ _module_preset=”default” border_radii=”on|5px|5px|5px|5px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n <\/span><\/p>\n Both services offer similar segmentation features. You can segment your contacts by opens, clicks, sign-up forms they used to sign up, data, and more. It\u2019s all the usual segmentation options here.<\/span><\/p>\n They both work well and do what you\u2019d expect when segmenting, so there\u2019s no clear winner here.<\/span><\/p>\n\n
Autoresponder<\/span><\/h2>\n
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Sign Up Forms<\/span><\/h2>\n
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Email and Newsletter Editor<\/span><\/h2>\n
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Email Deliverability<\/span><\/h2>\n
Ease of Use<\/span><\/h2>\n
Price Comparison<\/span><\/h2>\n
Free Plans<\/span><\/h3>\n
Free Trial<\/span><\/h3>\n
Paid Plans<\/span><\/h3>\n
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Marketing Automation<\/span><\/h2>\n
Segmentation<\/span><\/h2>\n